Wanna Know Why Red is So Alluring?


Red is a great rich colour. Psychologically it has a lot of significance for humans. In science it has the longest wave length and the lowest energy of the colours in the visible spectrum. It also has a lot of significance when it comes to biology and nature.

Overall red has a strong link to health. Healthy people have rosy cheeks and red lips. Make up has evolved to enhance these traits. Biologically when we are seeking a partner we are subconsciously looking for healthy traits. With that red is also associated with sex appeal and sexiness in general.

Red is also associated with ripe fruit. The deeper the colour the sweeter and riper the fruit appears to us. Food advertisements are touched up so that the colours appear their brightest in order for us to buy them.

Other red associations are speed and attention. There's a reason sports cars are red. It emphasizes the speed these fast cars are associated with.

Red can also serve as a warning or to pay attention. Safety labels, stop signs and fire trucks are some examples of red associated with urgency and safety. Red colour makes them noticeable.

No matter what your design you need to have the correct technology to display it on. Get the professional look with acrylic light boxes. This advertising technology comes in a variety of styles to suit your needs and offers the highest visibility for your product. Give your product the attention it deserves!
Location: United States

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