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Fashion is always amazing. There are always new and innovative ways to display fashion design. Fashion photography has a different style to it over regular photography. It has its own elements for arrangement and display. Here are several fashion photography  design elements. Outfit The clothing is the most important element. For this reason it is the central point of focus. The other elements such as the background should not be competing for attention over the outfit.    Cropping Cropping is often used to centralize focus. It depends on the fashion item that needs focus. For example advertisements for shoes usually depict the model cropped from the legs down or just show the feet. Model Pose Professional models know how to pose so that their outfit looks its best. Power poses are often used for this purpose. For example the hand on the hip pose exemplifies power and dominance. This in turn strengthens the clothing product and makes it desirable. ...

When you go car shopping you may have noticed that the colour choices for your car come in a limited variety. This colour collection is usually red, black, white, gray and silver. This is a strong contrast to the multiple varieties available for cars in the 70s and eighties. There are several reasons why we have a limited choice for car colours. Expenses For many car manufacturers having many car colours will cost them. This is namely because each colour would require its own painting room. Production Having too many car colours available would impede production speed. Slow production isn't good for business and can cause poor customer satisfaction. Demand Car colour depends on demand. Car manufacturers base the paint colours on popularity. The most popular colours of all time depends on what people commonly buy. If there is a colour that is barely used it ends up costing the manufacturer. Fashion Fashion trends always change. In the colourful decades ...

Lipstick is a must have for a women's cosmetics. Since it's invention lipstick has become a staples for any makeup collection. It can enhance an outfit and make a smile brighter. Each colour of lipstick says something amazing about a women's character. The Romantic -Red Red is definitely associated with romance and romantic endeavors. Red lips are linked to health and beauty and can also greatly enhance a beautiful outfit. Red signals that you are looking for romantic opportunity. The Boss -Plum and Dark Shades Darker shades of plum and dark red signify authority. They also indicate maturity and leadership. For this reason women in top business positions choose this style to mark their position. The Charmer - Shades of Pink Pink is associated with feminine qualities and youth. Light shades of pink brighten your features and also indicates you openess to trying new things. The Eccentric - Orange, Yellow, Green, Blue There are times where you can cho...

Red is a great rich colour. Psychologically it has a lot of significance for humans. In science it has the longest wave length and the lowest energy of the colours in the visible spectrum. It also has a lot of significance when it comes to biology and nature. Overall red has a strong link to health. Healthy people have rosy cheeks and red lips. Make up has evolved to enhance these traits. Biologically when we are seeking a partner we are subconsciously looking for healthy traits. With that red is also associated with sex appeal and sexiness in general. Red is also associated with ripe fruit. The deeper the colour the sweeter and riper the fruit appears to us. Food advertisements are touched up so that the colours appear their brightest in order for us to buy them. Other red associations are speed and attention. There's a reason sports cars are red. It emphasizes the speed these fast cars are associated with. Red can also serve as a warning or to pay attention. Saf...

When it comes to exercise related ads there are colours you should use and others you shouldn't. Particular colour combinations should be avoided. The colours you chose will make all the difference to how your advertisement is perceived by the shopper. Here are colours you should and shouldn't use. You should use red. This colour represents speed. Nations like Canada have a competitive advantage since their Olympic athletes wear red. Red also represents urgency and attention. Red also optimizes performance and it's the best colour to have for a gym add or for exercise equipment. Avoid red and yellow combinations. This pairing believe it or not, is associated with food and hunger. It's the reason many fast food restaurants use this pairing. It's not so great when it comes to using it for exercise advertising. Avoid blue colours. In a gym environment blue isn't the best colour choice. This colour has the least amount of energy and speed. It's als...

We often make food choices based on how a product looks. At that it has to look delicious or it won't appeal to us. There are tips and techniques that advertisers use to make food look tasty and there are bad ways to depict food. Here is a brief food tasting guide. Make It Tasty What ultimately makes food look tasty is it's colour. This stems from looking at ripe fruit and vegetables. The best tasting ones will be the brightest without any tainting. The food essentially has to appear flawless without blemishes, bruises or dents. Many businesses hire food artistic to work them magic on food photography. The food in the advertisement has to look edible and artificial tricks are used. For example instead of milk in a cereal ad glue is used instead. It prevents the cereal from becoming soggy. Don't Do This There have been numerous studies done where food samples are altered by lighting. For example blue or green light will ultimately make a food sample loo...